NOW WE KNOW

 
I had a dairy farmer recently tell me, “We make food, people have to eat, how bad can it get?”

NOW WE KNOW HOW BAD IT CAN GET.

People DON’T have to eat ALL that we make.

When the milk supply we make exceeds demand, people will pay only what they have to in order to get the milk they want to eat.

If there is so much milk made exceeding demand, we now know people won’t pay much, if anything, to get the milk they want.

We now know, as we’ve known for decades, that when dairy farmers make an oversupply of milk, dairy farmers go broke.

DAIRY FARMER: Join and implement the co-op management policies of NDPO, share in balancing the milk supply with profitable demand and receive a profitable milk price from the people who have to eat.

Bob Krucker
NDPO Board Member